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By avoiding the 7 sins of Expanded Text Ad writing and following the strategies outlined above, you’ll be crafting killer ad copy that converts in no time.the countdown to expanded text adsIf you still have questions about creating Expanded Text Ads, register for ” The Countdown to ETAs,” a live webinar hosted by WordStream’s resident data scientist Mark Irvine on December 14th!Allen FinnMEET THE AUTHORAllen FinnAllen Finn is the co-founder of Toasted Collective, a cannabis-focused digital agency. Many moons ago, he worked at WordStream, where he reigned as fantasy football champion for some time.Twitter the best online advertising platform?Sometimes!five reasons to use twitter adsIt’s true – Twitter has its problems, but in certain cases and contexts.

it truly is the best ad platform you’ll find – though ultimately it will depend on what you hope to Benin WhatsApp Number accomplish.But Twitter offers some unique ad targeting features you won’t find anywhere else. These are the unicorns in a sea of donkey ad features.Don’t get me wrong – I love Facebook Ads, Google AdWords, and Bing Ads. These advertising platforms all do a ton of things fantastically well.But here are five areas where Twitter advertising is superior to other online ad platforms.1. You Pay for PerformanceWhen you promote tweets on Twitter, you only pay when you’ve achieved your marketing objective.Whether your goal is website conversions or Twitter engagement, you only pay when people take that action (any additional organic impressions and engagements are free bonuses!).





It’s the same for everything with Twitter.If you run an app install campaign, you only pay for the number of successful app installs.If you run a followers campaign, you only pay for the number of people who hit the Follow button and start following your account.What’s really great here is that Twitter is shouldering some of the risk. Twitter believes their advertising product will deliver exactly what you want.Compare this to LinkedIn, for example, which doesn’t offer any pay-for-performance advertising options. (page likes, app installs, link clicks.